About Zac

Zac Pitts is a media personality, entrepreneur, musician, and digital marketing strategist based in Dayton, Ohio. After spending more than a decade in local television as a morning news anchor, reporter, and lifestyle host, Zac built a reputation for connecting with audiences in a way that felt authentic, energetic, and trustworthy. Today, he brings that same personality-driven approach to helping businesses, creators, and brands grow through modern media and social platforms.

Throughout his television career, Zac appeared on major network affiliates across the Miami Valley, interviewing local business owners, community leaders, entertainers, and national guests. His ability to tell stories, create engaging content, and build genuine relationships became the foundation for what would eventually evolve into his own business and media platform.

After leaving traditional television, Zac shifted his focus toward the rapidly growing creator economy and digital advertising space. He began developing systems that combine on-camera personality, social media content, strategic storytelling, and paid advertising to help local businesses generate visibility, trust, and customers online. Rather than relying on outdated marketing methods, Zac built a model centered around what people actually respond to today: real personalities, relatable content, and authentic recommendations.

Zac is the founder of Passion2Profession, a media and marketing company focused on helping businesses and creators leverage social media, video content, and modern advertising strategies to grow their brands. Through his signature Pitts Stop features, spokesperson campaigns, live shows, and digital content systems, he has helped businesses throughout the Miami Valley stand out in crowded markets and connect with their communities in meaningful ways.

In addition to his business ventures, Zac is also deeply passionate about music and creative expression. In 2022, he released his debut solo album, Midwest Romance, a pop-rock project inspired by the music and artists that shaped him growing up. The album represents more than just music—it reflects Zac’s belief that people can turn their passions into something meaningful, impactful, and profitable when they commit to pursuing what truly lights them up.

Today, Zac continues to blend media, storytelling, entertainment, and entrepreneurship into one evolving brand. Whether he’s hosting a show, producing content, interviewing business owners, writing music, or building new platforms for creators, his mission remains the same:

To help people grow their visibility, share their story, and create a life and business built around who they truly are.

When he’s not filming, creating content, or working with clients, Zac enjoys music, exploring local businesses and restaurants, spending time downtown in the Miami Valley, and continuing to build media platforms that inspire connection, creativity, and opportunity.